Minute paper 1/17

01/17/2008

Today's class was certainly interesting. I didn't realize that such things were happening on a subconscious level. The example that was used for seeing a man with a bandanna on his head really did seem true. In the world we live in today, we begin to associate things with others. Using the example provided in the reading, the man wearing the bandanna is easily associated with gang related actions because of the things we know about gangs from movies, tv shows, the news, and such. Another thing that I thought was interesting was what Hannah brought up in class about how big corporations were trying to make money off of our mental real estate. Which is quite true if you consider the fact that in today's world, commercials are a thing of a past. Hardly anyone reads the newspaper, we now have DVR to record the shows we want to watch and fast forward through the commercials, and we also have commercial-free radio. These big corporations are getting desperate to selling their products because of the fact rarely anyone is paying attention to the old ways of advertising. The only way to get things to sell is to "rent out" a spot in our mental real estate in order to grab our attention and advertise through word-of-mouth. I would really like to find out more about this mental real estate because I'm a Psych major and find that this topic is quite interesting.

- Ry